The Country House Department

Brand identity for a high-end estate agent specialising in rural homes. The project spans from strategy, creative ideation, visual identity, print design, web design to site build.

Role
Brand Design \ Art Direction \ Web design \ Web Dev (Webflow)
Agency
BrandCap
team
Hwasoo Shim \ Tom Heath \ Soyoung Park
Website
thecountryhousedepartment.com

Brand device
Inspired by brass name plates we came up with a brand device that could be used in a variety of ways.

Type system
Based on the idea of modern prestige the typography system had a range of character.

Illustrations
From the early concepts of the brand identity I advocated for there to be a linear style of illustration to give the band a sophisticated and authentic look.

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